Ceretai receives InnoRampUp grant from the city of HamburgGranted by: IFB innovationsstarter
Ceretai receives InnoRampUp grant of €150,000. The grant will enable the company to take their business to the next level by supporting them in the development of their Diversity Dashboard – the software that will automate diversity measuring and monitoring in media content.
Ceretai has been selected to receive the InnoRampUp grant of €150,000 from the city of Hamburg. The grant is handed out by IFB Innovationsstarter who supports technologically innovative startups.
“We are very proud to receive this grant from IFB Innovationsstarter. It proves to us that the interest for our technology and our business model is big in Germany, and that business experts believe in our product and our team.” says Matilda Kong, co-founder and CEO.
The grant will enable the development of the company’s Diversity Dashboard that will be offered on a subscription basis. With this software Ceretai aims to change the media industry and what the processes look like for measuring and monitoring diversity in media content.
InnoRampUp is a funding program implemented by IFB Innovationstarter as a subsidiary of the Hamburgische Investitions- und Förderbank. The program aims to strengthen the local startup scene and development of promising companies by supporting technologically innovative startups in Hamburg. Since the launch of the InnoRampUp program, over 80 projects have received funding. Prerequisites for startups to receive the grant are a business idea with a realistic chance for economical success, a convincing startup team and to meet the criteria for a small business (less than 50 people and annual turnover or total assets <€ 10 million).