Tag: equality

“We want to change the media industry” – Meet the founders of Ceretai

When Laura Cereta was working on her early feminist letters in 15th century Italy, she would have never imagined that hundreds of years later she would be the inspiration to the name of an innovative tech company that advocates diversity. And that by just adding a single “i” to the end of her name, you…
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Turning the spotlight on norms – and the success story of movies that break themPress Release by: Ceretai 

Just in between the Academy Awards and International Women’s Day, Swedish company Ceretai – a diversity tech startup supported by influential partners such as WIFT International – has released the results of a study dissecting equality and diversity in cinema movies. Using machine learning to analyse Swedish and international films from the 1970’s onwards, the…
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Why a study of the film industry tells us we need to keep International Women’s Day

By Matilda Kong, CEO of Ceretai International Women’s Day on March 8 often comes with a whole lot of “congratulations!” from people of all genders (although, in my very subjective opinion, it seems that among non-binary people this Freudian slip occurs to a lesser extent than with other genders).  Among those who do not express…
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Game of Thrones: How much do its female characters speak?First featured in: BBC 

Read the article from BBC here Also featured in: Reuters Business Insider News Week SVT Kultur Forbes Daily Mail Stern Slate Politiken Whimn Standard t24 Dhaka Tribune India Today Globo Abs cdn The Jakarta Post Terra Panorama Inquisitr Bustle El Universal Miroir mag

The Oscars still tell us to listen twice as much to men.Featured in: Forbes 

Results featured in: Forbes. In a week the Academy of Motion Picture Arts and Sciences (AMPAS) will present the Oscar winners of 2019. Awards in 24 categories will be handed out, with the most prestigious one being Best Picture. We all know the Oscars have faced quite severe accusations of inequality and lack of diversity…
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